Speakers

Christopher Hofman Laursen
Head of SEO @ InboundCPHHead of SEO @ InboundCPH | Best MOZ blog post 2022 | 6 x SEOday speaker | Customer journey mapping & SEO sprints
As he describe himself: I help businesses win real estate above the fold on page one of Google for their money keywords. E.g. took Banco Santander from rank 27 to 1 for “lån” (loan). As a SEO consultant I mainly work with big omnichannel players and international B2B companies, where I can make an impact. He has written for MOZ, Accuranker and Serpwoo and regularly publish blog posts and webinars at impactextend.dk.Invented the Google Volatility Score (a better competitive SEO metric), SEO sprints (Agile SEO framework), Fresh Data analysis (keyword analysis with actualized data) and Pixel tracking (better than rank tracking).
Last but not least he done a marathon under 3 hours (2:58 in Copenhagen), beaten the no. 1 Swedish chess player in a serious game and wrote a book on how to protect your brand online (Springer, 2013).
Soeren Holm
SEO Specialist and ConsultantSoeren Holm has started his professional SEO career around 2008 and had his first formal SEO title in 2012 as an SEO manager of eBay’s Danish sites DBA.dk and BilBasen.dk. In 2015 he has left job to become a full-time, freelance SEO consultant.
During his 15 years of being an SEO specialist and consultant, He has worked with 11 out of top 50 Danish websites and some of the biggest Danish companies either as a direct consultant or as subcontractor. He specialises in marketplaces, international sites/webshops and media/news sites.
Gerry White
SEO at Riverside.fmGerry White has been in the industry for 20+ years, with a background in development he transitioned to technical marketing leading on SEO, analytics and digital growth strategies for companies, agencies, the BBC and the government. In the past few years Gerry has spoken at conferences around the globe including Paris, Germany, USA and of course the UK. A regular judge for awards such as the UK/EU Search Awards, Growth Awards and E-Commerce Awards and was the Technical SEO Lead for Just Eat a global FTSE 100 company as well as consulting for other e-commerce brands, Oda an international Supermarket and now Riverside a platform for recording video interviews and podcasts