MADRID 18.09.2025

Feel the SEO Vibes in your city!

SEO Vibes on Tour

Madrid

18.09.2025
Talent Garden Madrid | AUDITORIO
C. de Juan de Mariana, 15, 28045 Madrid, Spain

For the 3rd time, SEO Vibes on Tour is coming to Spain, and after two successful editions in Barcelona, this year it’s time to bring it to the amazing city of Madrid! Join us on Thursday, September 18, 2025, at Talent Garden Madrid for an afternoon of inspiring talks, interactive Q&A sessions, and high-level networking. Dive into the latest SEO trends, connect with local professionals, and seize this unique opportunity to grow your digital strategy.

SEO Vibes on Tour - Madrid
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Speakers

Rafa Villaplana

SEO Consultant

Rafa Villaplana, SEO Consultant, specializes in technical SEO, link-building strategy, and SEO automation, consistently driving measurable sales growth for B2B and SaaS businesses.

Lorena Romero Abril

SEO Manager Europe Puma

Lorena Romero is the SEO Manager for Puma Europe. She currently manages the SEO for the eu.puma.com domain, which covers 27 countries and seven different languages. She also teaches the Digital Marketing Master's program and the SEO/SEM Master's program at IEM Digital Business School.

She has seven years of experience in SEO, having worked both in consulting/agency and in-house settings. She currently specializes in e-commerce SEO.

Lucía Rico

SEO & Growth Strategist

Lucía Rico, SEO & Growth Strategist and founder of LuciayelSEO.com, helps digital brands translate visibility into real business results through strategic, data-driven SEO.

César Aparicio

Founder & SEO Manager at Cráneo Previlegiado

SEO specialist with over 15 years of experience in advanced international SEO campaigns, both Onpage and Offpage. Founder of Cráneo Previlegiado and SEO tutor at IMPARABLES.pro.

Fran Bola

Presenter and co-moderator

Freelance SEO consultant with extensive experience in organic acquisition strategies, conversions, and analytics. He helps e-commerce, service, and affiliate websites grow traffic and sales. He also masters CRO techniques and Google Ads campaigns. His technical approach and communication skills make him the perfect presenter and moderator for SEO Vibes On Tour: Madrid.

Agenda

16:00

Official welcome and start of the SEO Vibes on Tour Madrid, powered by WhitePress ®

16:15

Will AI Replace Us? An Analysis of the New Landscape for SEO Professionals

Rafa Villaplana, SEO Consultant

17:00

Topic: to be announced soon!

Lorena Romero Abril, SEO Manager Europe Puma

17:45

Coffee break

18:00

SEO for AI: Adapting Strategies for LLMs

Lucía Rico, SEO & Growth Strategist

18:45

Topic: to be announced soon!

César Aparicio, Founder & SEO Manager at Cráneo Previlegiado

19:15

Round Table with Q&As

Fran Bola, Presenter and co-moderator

20:45

Networking

Why should you join the event?

Professional speakers TOP local experts and some worldwide speakers
Networking Expand your professional network
Bites & drinks Taste local treats
Vibrant ambience Enjoy the relaxed atmosphere and have fun with your industry fellows
Join SEO Vibes VOD
Get exclusive video materials from the best SEO conferences!

Organizer

Main Partner

Do you have any questions?

Contact our Event Manager!

+34 665 98 44 57

eduardo.lopez@whitepress.com
Eduardo Bortolotti López
Team Leader at WhitePress®