MIN

WEBINAR: Google Discover Post Core Updates What works, stopped working, and what's new?

Online Authority in South Korea: Big Opportunity, Different Rules

30.06.2026 09:00 (UTC+01:00 - Europe/London - Dublin, Edinburgh, Lisbon, London)

Agenda

South Korea: Big Opportunity, Different Rules
Why Your Global SEO Playbook Won't Work Here
Building Online Authority in South Korea
From SEO to GEO: The Rise of AI Search
Lessons from Successful Global Brands

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Guest

Cristina Song

Cristina Song is the SEO Lead and Co-Founder of Xpandir, a boutique digital agency based in Seoul, South Korea. She helps international brands navigate the complexities of entering and growing in APAC markets, with a particular focus on South Korea & Japan. Together with her team, Cristina helps global brands build sustainable online authority across search engines, AI-driven discovery platforms, and local digital ecosystems.

Host

Przemysław Suchanek

Przemek Suchanek has been supporting companies in international expansion since 2014, working with businesses ranging from SaaS to manufacturing. At WhitePress, he helps brands grow globally by strengthening online visibility and building brand authority through SEO-driven strategies.